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Mark Joyner is running a fantastic promotion for his new book, The Great Formula, starting today!  Buy the book at this website and get over $12,000 worth of additional bonuses.  In fact, you’ll even get a wonderful bonus from yours truly! 

Here’s a blurb directly from the promotional material:

This three step formula has finally been revealed in Mark Joyner’s breakthrough new book:
"The Great Formula: for Maximum
Profit with Minimal Effort."

Maximum Profit - Minimal Effort.  I’m all for that!

Here’s what the business experts are saying…

"A stunningly simple idea that changed the course of history."

David Garfinkel, Founder of The World Copywriting Institute

"Truly a new perspective."
Joe Sugarman, Chairman of BluBlocker Corporation, and Author of
"Trigger"

"Incendiary!  The tightest book on marketing I’ve ever read."

Ben Mack, Former Senior VP BBDO

Check it out! It’s definitely worth your time!

Tags: mark joyner | marketing books

Welcome to the Mindful Entrepreneur weblog. I’m excited to roll out this new info-blog resource for online entrepreneurs. This new blog is an expanded version of my original blog, “Marketing Words.” I will continue to address marketing, but will now be writing more specifically about entrepreneurship and related topics.

Here’s a preview of topics to come…

*Blogging for business
*Online marketing trends
*Affiliate programs & pursuits
*Running an online business
*Selling & developing info products
*Personal & business development

Be sure to bookmark us and add “Mindful Entrepreneur” to your reader.

Tags: new blogs | entrepreneur blog

While driving to northern California for Father’s Day, I listened to Malcolm Gladwell’s latest book The Tipping Point on Audio CD.

Gladwell has done it again. This time around he looks at social epidemics: who makes them happen, how they work, and why they’re significant.

I can’t think of a single field or industry that couldn’t benefit from Gladwell’s insights in some way. Drawing from sociology, economics, politics, anthropology, psychology, and other interpretive models, Tipping Point sheds light on something we all need to know:

what makes change happen in modern societies? What is the tipping point?

Any other Tipping Point readers out there?

Marketing Books on Amazon.com

If you don’t yet know about Google Trends, be sure to check it out soon.

Since I learned of the sexy new Google Labs tool a few weeks ago, I’ve made great use of the application several times. Here’s a great example of how Trends can help distinguish between search results (courtesy of Marketallica blog):

Once the bugs are worked out, this will be an excellent online marketing tool!

I must get in on this meme…

Coke and Mentos are getting some fantastic publicity lately due to rapidly spreading coverage of videos featuring the plop, plop, fizz, fizz version of these products.

View the video here.

As B.L. Ochman explains at her weblog, Coke’s unfortunate reaction to the free publicity is “a lesson for every brand.”

Tags: mentos video | new marketing

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